Tradeshow Statistics

We found some great information about the influence tradeshows have on attendees in their buying decisions, who is actually a decision maker and more. They are even broken up into the different types of tradeshows (ex. hitech, retail etc.).

 For example,  have you ever wondered if tradeshows really do make a difference in buying decisions, according to these stats they do.

Decision-Makers Perception of Trade Shows
(Percentage generally agreeing)

70% “Are relied on by my company to keep up.”
79% “Help me decide what to buy.”
80% “Provide an invaluable opportunity to discuss ideas with peers.”
82% “Allow me to be very productive in a short amount of time.”
83% “Bring me up to date on the latest trends in the industry.”
85% “Save my company time and money by bringing many vendors under one roof.”

Have a look for yourself:


11 Responses to Tradeshow Statistics

  1. Wow, great tips! I always knew trade shows were an effect way to promote your business, but can’t believe these statistics! Thanks for sharing.

  2. For businesses in the technology field as well as many other industries the need to utilize the tradeshow is important. As the stresses on business in 2012 increases networking is a key component to keeping viable in the marketplace. This tradeshow data was excellent … thank you for sharing.

  3. It’s really very difficult in this busy life to listen news on TV, thus I only use world wide web for that reason, and take the latest information.

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